Jay-Z and Beyonce Lose Bid to Trademark Daughter's Name
7 months ago
The power couple was beaten to the trademark by a Boston wedding planner
The US Patent and Trademark Office has ruled that rapper Jay-Z and superstar wife Beyonce cannot trademark their daughter's name.
Jay and Bey were looking to be granted trademark protection over the name “Blue Ivy,” but it's already been taken by a Boston wedding and event planning firm called Blue Ivy Events, which has been operating since 2009.
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The couple reportedly put in the request shortly after their daughter was born in January 2012 because Beyonce wanted to create a line of children's clothing and baby products under the name.
There are apparently no hard feelings from Blue Ivy Events over the trademark charge. Veronica Alexandra, who owns the company, said she'd even be willing to come to a financial agreement with the couple.
“If Beyoncé and Jay-Z want to buy me out I’d welcome that," she told London's The Telegraph.