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Jay-Z and Beyonce Lose Bid to Trademark Daughter's Name

Dion Rabouin

7 months ago

The power couple was beaten to the trademark by a Boston wedding planner

The US Patent and Trademark Office has ruled that rapper Jay-Z and superstar wife Beyonce cannot trademark their daughter's name.

Jay and Bey were looking to be granted trademark protection over the name “Blue Ivy,” but it's already been taken by a Boston wedding and event planning firm called Blue Ivy Events, which has been operating since 2009.

[ALSO READ:Beyonce Breastfeeds Baby Blue in Public]

The couple reportedly put in the request shortly after their daughter was born in January 2012 because Beyonce wanted to create a line of children's clothing and baby products under the name.

[ALSO READ:Report: Beyonce Will Headline Super Bowl Halftime Show]

There are apparently no hard feelings from Blue Ivy Events over the trademark charge. Veronica Alexandra, who owns the company, said she'd even be willing to come to a financial agreement with the couple.

“If Beyoncé and Jay-Z want to buy me out I’d welcome that," she told London's The Telegraph.

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